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<channel><title><![CDATA[chikmedia - ChikChat]]></title><link><![CDATA[https://www.chikmedia.us/blog]]></link><description><![CDATA[ChikChat]]></description><pubDate>Thu, 16 Apr 2026 05:04:39 -0700</pubDate><generator>Weebly</generator><item><title><![CDATA[Spring Marketing Trends for 2026: What Brands Need to Know]]></title><link><![CDATA[https://www.chikmedia.us/blog/spring-marketing-trends-for-2026-what-brands-need-to-know]]></link><comments><![CDATA[https://www.chikmedia.us/blog/spring-marketing-trends-for-2026-what-brands-need-to-know#comments]]></comments><pubDate>Mon, 06 Apr 2026 07:00:00 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/spring-marketing-trends-for-2026-what-brands-need-to-know</guid><description><![CDATA[	#element-e19ba7d1-8ddb-43fe-a0cd-c4383a159c98 .waddons-blog-image.hideImage {  display: none;}	function setupElement680798560290917126() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="680798560290917126"><div><style type="text/css">	#element-e19ba7d1-8ddb-43fe-a0cd-c4383a159c98 .waddons-blog-image.hideImage {  display: none;}</style><div id="element-e19ba7d1-8ddb-43fe-a0cd-c4383a159c98" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/ska_orig.jpg" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/ska.jpg?1774291413" alt="Picture" style="width:550;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph"><span style="color:rgb(51, 51, 51)">&#8203;</span><span><span style="color:rgb(0, 0, 0)">Spring is all about fresh starts, and in marketing that means fresh strategies. As we move into 2026, brands that adapt quickly, think creatively, and respond to changing digital behaviors will stand out in a crowded space.<br /><br />&#8203;From smarter AI integration to authentic short form video and social first shopping experiences, here is what businesses should focus on this season.</span></span></div>  <div class="paragraph"><strong style="color:rgb(51, 51, 51)">1. </strong><span><span style="color:rgb(0, 0, 0); font-weight:700">Ethical AI Is the New Standard<br /></span></span><span style="color:rgb(51, 51, 51)">&#8203;<span style="color:rgb(0, 0, 0)"></span></span><span><span style="color:rgb(0, 0, 0)">Artificial intelligence is becoming a powerful tool in modern marketing, but it should never replace the people behind the strategy. AI can support research, streamline workflows, analyze data, and help generate ideas. What it cannot replace is human creativity, emotional intelligence, and authentic brand storytelling. As more brands adopt AI tools, the focus is shifting toward responsible and ethical use. Audiences value transparency. They want to know that real people are guiding the messaging, shaping the voice, and making thoughtful decisions.<br /><br />AI works best when it enhances your team&rsquo;s capabilities rather than replacing them. It can speed up processes and uncover insights, but it still requires human oversight, originality, and strategic direction.<br /><br /></span><span style="color:rgb(0, 0, 0); font-weight:700">Spring strategy tip:&nbsp;</span><span style="color:rgb(0, 0, 0)"></span><span style="color:rgb(0, 0, 0)">Use AI to support brainstorming, research, and optimization, but keep your creative vision and final messaging in human hands. Your audience connects with people, not algorithms.<br /><br /></span></span><strong style="color:rgb(51, 51, 51)">2.&nbsp;</strong><span style="color:rgb(51, 51, 51)"><span style="color:rgb(0, 0, 0); font-weight:700"></span></span><span><span style="color:rgb(0, 0, 0); font-weight:700">Short Form Video Continues to Dominate<br /></span><span style="color:rgb(0, 0, 0)">Short form video remains one of the most powerful tools for capturing attention. Platforms like Instagram Reels, TikTok, and YouTube Shorts reward content that feels native, relatable, and engaging. Highly polished ads are giving way to content that feels real. Behind the scenes clips, educational snippets, quick tips, and personality driven videos are outperforming overly produced campaigns.<br /><br /></span><span style="color:rgb(0, 0, 0); font-weight:700"></span></span><span style="color:rgb(51, 51, 51)"><span style="color:rgb(0, 0, 0); font-weight:700"></span></span><span><span style="color:rgb(0, 0, 0)"></span></span><span style="color:rgb(0, 0, 0)"></span><span style="color:rgb(0, 0, 0); font-weight:700">Spring strategy tip:&nbsp;</span><span><span style="color:rgb(0, 0, 0)">Focus on strong hooks in the first few seconds and create content that feels natural to each platform rather than repurposing the same video everywhere.<br /></span></span><strong style="color:rgb(51, 51, 51)"><br />3.&nbsp;</strong><span><span style="color:rgb(0, 0, 0); font-weight:700">Social Media Is a Sales Channel<br /></span><span style="color:rgb(0, 0, 0)"></span><span style="color:rgb(0, 0, 0)">Social platforms are no longer just places for awareness. They are full shopping ecosystems. Consumers are discovering products, reading reviews, and making purchases without ever leaving their favorite apps. Optimizing your content for in app discovery is just as important as traditional search engine optimization. Clear captions, keyword rich descriptions, and tagged products all increase visibility.<br /><br /></span></span><span style="color:rgb(0, 0, 0); font-weight:700">Spring strategy tip:&nbsp;</span><span><span style="color:rgb(0, 0, 0)">Make it easy for your audience to move from inspiration to purchase in just a few clicks.</span></span><span style="color:rgb(0, 0, 0); font-weight:700"><br /></span><span><span style="color:rgb(0, 0, 0)"><br /></span></span><strong style="color:rgb(51, 51, 51)">4.&nbsp;</strong><span><span style="color:rgb(0, 0, 0); font-weight:700">Authenticity Wins Every Time</span></span><br /><span style="color:rgb(0, 0, 0)"></span><span><span style="color:rgb(0, 0, 0)">Today&rsquo;s audiences value transparency and relatability. They want to connect with brands that feel human and approachable. User generated content, client testimonials, and partnerships with micro influencers continue to outperform celebrity endorsements. Smaller creators often build deeper trust with highly engaged communities.<br /><br /></span></span><span style="color:rgb(0, 0, 0); font-weight:700">Spring strategy tip:&nbsp;</span><span><span style="color:rgb(0, 0, 0)">Highlight real stories. Show your team. Share your process. Let your brand personality shine.<br /><br /><strong>5.&nbsp;</strong></span><span style="color:rgb(0, 0, 0); font-weight:700">Visibility Matters More Than Clicks<br /></span><span style="color:rgb(0, 0, 0)">Marketing is shifting from chasing website traffic to maximizing visibility across multiple platforms. Many consumers interact with brands through social feeds, previews, and AI powered summaries before ever visiting a website. That means your messaging must be clear, concise, and impactful wherever it appears.<br /><br /></span></span><span style="color:rgb(0, 0, 0); font-weight:700">Spring strategy tip:&nbsp;</span><span><span style="color:rgb(0, 0, 0)">Create content that delivers value even if someone never clicks through. Make every post informative, memorable, and aligned with your brand identity.<br /><br /></span><span style="color:rgb(0, 0, 0); font-weight:700"></span><span style="color:rgb(0, 0, 0); font-weight:700">Final Thoughts<br /></span><span style="color:rgb(0, 0, 0)">Spring 2026 is shaping up to be a season of smarter strategy, stronger storytelling, and deeper personalization. The brands that succeed will combine data driven insights with authentic, human centered content.<br /><br />At Chikmedia, we help businesses turn trends into results. If you are ready to refresh your marketing strategy this season, let&rsquo;s build something powerful together.</span></span><br /></div>]]></content:encoded></item><item><title><![CDATA[FEATURED CHIK: Jill Moccio Connors]]></title><link><![CDATA[https://www.chikmedia.us/blog/featured-chik-jill-moccio-connors]]></link><comments><![CDATA[https://www.chikmedia.us/blog/featured-chik-jill-moccio-connors#comments]]></comments><pubDate>Mon, 02 Mar 2026 23:05:22 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/featured-chik-jill-moccio-connors</guid><description><![CDATA[	#element-3cee33d6-c671-40bb-ab8d-03a7e8c3ab96 .waddons-blog-image.hideImage {  display: none;}	function setupElement834018461317190671() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="834018461317190671"><div><style type="text/css">	#element-3cee33d6-c671-40bb-ab8d-03a7e8c3ab96 .waddons-blog-image.hideImage {  display: none;}</style><div id="element-3cee33d6-c671-40bb-ab8d-03a7e8c3ab96" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/jill_orig.jpg" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/jill_orig.jpg" alt="Picture" style="width:auto;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph">&#8203;What began as a small idea with just 12 women-owned businesses has grown into a thriving community movement. Jill, founder of Babes, Brews &amp; Browsing, has built high-energy, charity-driven events that now welcome more than 600 guests and unite a powerhouse network of 60+ incredible women. For Jill, supporting local - especially women-owned businesses -isn&rsquo;t just important, it&rsquo;s vital, and leading this community has been one of the greatest honors of her life.</div>  <span class='imgPusher' style='float:left;height:0px'></span><span style='display: table;width:261px;position:relative;float:left;max-width:100%;;clear:left;margin-top:0px;*margin-top:0px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/editor/pic2.jpg?1772494022" style="margin-top: 5px; margin-bottom: 0px; margin-left: 0px; margin-right: 10px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -0px; margin-bottom: 0px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><strong style="color:rgb(51, 51, 51)">Tell us a bit about your company! What do you do? What is your mission?</strong><br /><br /><span style="color:rgb(31, 31, 31)">Babes Brews &amp; Browsing is a group of Local Women Owned Businesses that come together to take over different venues for a day of upscale shopping, live music, great food, and beverages! Back in March 2024, I organized my first ever Charity event for Shriners Children&rsquo;s New England at the Starting Gate at GreatHorse, in Hampden. I had 48 women owned businesses and live music. It was such a hit that I did it again on Nov 30, 2024&hellip; then Nov 29, 2025&hellip; and our next scheduled one is Nov 28, 2026. We keep growing in attendance , I now work with sponsors from local businesses, I brought in not only music but we also have complimentary spa and salon services, and a 360 photo booth. Back in July 2025 I hosted Sunsets &amp; Socials for Shriners Children&rsquo;s New England - more of a smaller scale as the big November events have about 600+ guests, this one was 175 guests. We enjoyed passed&nbsp;</span><span style="color:rgb(51, 51, 51)">hors d&rsquo;oeuvres</span><span style="color:rgb(31, 31, 31)">, a dinner station, live music and 8 women owned businesses from Babes Brews &amp; Browsing! In March I am hosting a 90s Boom! An upscale nightclub type event at The Starting Gate at GreatHorse! I just keep growing in momentum and these events are so well received in the community. In the last JUST two years , we have raised just under $80,000 for SCNE in my son, Jackson&rsquo;s Honor. My reason and my why is him, and with the support of the community and the incredible women I get to surround myself with, skies the limit on the impact we do and continue to do within the area for our children who need the best care only Shriners Children&rsquo;s can provide no matter the financial situation these family&rsquo;s are in.</span><br /><br /><strong style="color:rgb(51, 51, 51)">How did you get started with your business?&nbsp;</strong><br /><br /><span style="color:rgb(31, 31, 31)">Babes Brews &amp; Browsing was an idea I had as I am super small business in the area and have been involved in hundreds of events as a vendor. I wanted to build something different. A family. I preach community over competition. This group started with just 12 women owned businesses and now I have over 60 that I can call friends and get the pleasure of working with. People have really enjoyed this journey as they see the difference within our group. You&rsquo;re getting relationship when you shop and support us.</span><br /><br /><strong style="color:rgb(51, 51, 51)">What do you feel is most important for other to know about your business?&nbsp;</strong><br /><br /><span style="color:rgb(31, 31, 31)">I want people to know that I lead with my heart always. I work hard to bring people together for good. I am a woman who wants my neighbor to do better than me. I believe there&rsquo;s room for everyone at the table of success. I believe that supporting local businesses, especially women owned businesses is vital to the community and it&rsquo;s an honor to be someone who brings events to the local area and most importantly it&rsquo;s a privilege to bring beautiful charity events that are so much fun and so incredibly important.</span>&#8203;</div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>  <span class='imgPusher' style='float:right;height:0px'></span><span style='display: table;width:226px;position:relative;float:right;max-width:100%;;clear:right;margin-top:0px;*margin-top:0px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/editor/pic.jpg?1772497645" style="margin-top: 5px; margin-bottom: 0px; margin-left: 15px; margin-right: 0px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -0px; margin-bottom: 0px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="text-align:left;display:block;"><strong style="color:rgb(51, 51, 51)">How would you describe your leadership style?&nbsp;</strong><br /><br /><span style="color:rgb(31, 31, 31)">My style is simple. Be a friend, support, show up, refer, recommend, speak highly of others, respectfully. I believe we are a team, I just happened to be the one who began it, but we are all a vital part of the group. I recognize and I know that we wouldn&rsquo;t be as successful as a group in these charity events and other events if it wasn&rsquo;t for each one of these women.</span><br /><br /><strong style="color:rgb(51, 51, 51)">When you were growing up, what was your ultimate dream job? If it's this, how does it feel to have met your dream? If it was something different, how did your dream change over time?&nbsp;</strong><br /><br /><span style="color:rgb(31, 31, 31)">I never really knew who or what I wanted to be. I always found myself in different customer service type jobs, as I love working with people. For me - being with the public lights me up. I love bringing a smile and a laugh to someone, I love making people feel special because they are, I enjoy making people feel seen. I became a stay at home mom and I loved every moment of it, when my son turned 4..5yrs old I slowly started going back out in the world with my new business Hustle &amp; Heart, and I knew that this was my path. I was my own boss, I could still be the best mom for my son, always home for him, but I could also get back out there with the public and bring those laughs and relationships back. And in the last 5yrs it has taken off into something I never knew I needed or could do.</span></div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>  <div class="paragraph"><strong style="color:rgb(51, 51, 51)">Every business owner faces challenges. How are you empowered to overcome yours?&nbsp;</strong><br /><br /><span style="color:rgb(31, 31, 31)">To be honest, I really haven&rsquo;t had any challenges. I have an extremely supportive husband, I don&rsquo;t have a storefront so I am allowed to dictate where I am with my business and items, I can be choosy in that aspect, as far as Babes Brews &amp; Browsing, the only obstacle is that vendor events are everywhere, the scene is saturated. So I make sure that my events are next level, different, events you want to be at. Especially the charity ones. It&rsquo;s important to continue to wow my guests. And I do believe I do just that each and every time.</span><br /><br /><strong style="color:rgb(51, 51, 51)">Tell us (in one word) how you would describe your boss-chik business!</strong><br /><br /><font color="#1f1f1f">Unstoppable.</font><br /><br /><strong style="color:rgb(51, 51, 51)">Anything else we should know about you, your business, or just a fun fact?!</strong><br /><br /><span style="color:rgb(31, 31, 31)">I definitely am a person who lives out loud and I am really proud of my growth and the growth of both my businesses!</span><br /><br /><strong style="color:rgb(51, 51, 51)">Where You Can Find Her:</strong><br /><span><a href="https://www.facebook.com/share/1H4hNWWCWM/?mibextid=wwXIfr" target="_blank">Facebook</a> |&nbsp;</span><a href="mailto:mjillfsc@hotmail.com">Email</a><span>&nbsp;</span><span style="color:rgb(51, 51, 51)">&nbsp;</span>&#8203;<br /><br /></div>]]></content:encoded></item><item><title><![CDATA[Why Small Businesses Need Strategy, Not Just Hustle]]></title><link><![CDATA[https://www.chikmedia.us/blog/why-small-businesses-need-strategy-not-just-hustle]]></link><comments><![CDATA[https://www.chikmedia.us/blog/why-small-businesses-need-strategy-not-just-hustle#comments]]></comments><pubDate>Thu, 12 Feb 2026 21:42:30 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/why-small-businesses-need-strategy-not-just-hustle</guid><description><![CDATA[	#element-78e67388-aa67-4943-a714-769ba5641022 .waddons-blog-image.hideImage {  display: none;}	function setupElement341382312749138449() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="341382312749138449"><div><style type="text/css">	#element-78e67388-aa67-4943-a714-769ba5641022 .waddons-blog-image.hideImage {  display: none;}</style><div id="element-78e67388-aa67-4943-a714-769ba5641022" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/feb-blog_orig.jpg" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/feb-blog.jpg?1770933147" alt="Picture" style="width:619;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph"><span><span style="color:rgb(0, 0, 0)">Small business owners are some of the hardest-working people out there. You&rsquo;re wearing every hat, making decisions on the fly, and often operating in survival mode. But here&rsquo;s the truth many don&rsquo;t want to hear: hustle alone is not a strategy. And without a clear strategy, even the most passionate business can stall, or fail.<br /></span></span><br /><span><span style="color:rgb(0, 0, 0)">At Chikmedia, we see this every day. Talented entrepreneurs with incredible products or services struggle not because they lack effort, but because they lack a plan. Strategy is what turns effort into momentum.<br /></span></span><br /><span style="color:rgb(0, 0, 0); font-weight:700">Strategy Creates Focus in a Noisy World</span><br /><br /><span><span style="color:rgb(0, 0, 0)">Today&rsquo;s digital landscape is overwhelming. Social media platforms, algorithms, email marketing, PR opportunities, SEO, paid ads, we get it, it&rsquo;s a lot. Without a strategy, small businesses often chase everything, spreading time and money too thin. Strategy provides clarity. It helps you identify </span><span style="color:rgb(0, 0, 0)">where</span><span style="color:rgb(0, 0, 0)"> to show up, </span><span style="color:rgb(0, 0, 0)">how</span><span style="color:rgb(0, 0, 0)"> to communicate, and </span><span style="color:rgb(0, 0, 0)">who</span><span style="color:rgb(0, 0, 0)"> you&rsquo;re actually trying to reach.<br /></span></span><br /><span><span style="color:rgb(0, 0, 0)">When you have a strategy, decisions become easier. You stop asking, &ldquo;Should I try this?&rdquo; and start asking, &ldquo;Does this support my goals?&rdquo; That shift alone saves time, reduces burnout, and increases impact.</span></span><br /><br /><br /><span style="color:rgb(0, 0, 0); font-weight:700">Strategy Protects Your Brand</span><br /><br /><span><span style="color:rgb(0, 0, 0)">Your brand is more than a logo or color palette; it&rsquo;s how people experience your business. Without strategy, messaging becomes inconsistent, visuals drift, and the brand story gets muddy. This can confuse your audience and erode trust, especially in moments of growth or crisis.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">A strong strategy ensures that everything you put into the world, from Instagram captions to media interviews, aligns with your values, voice, and long-term vision. Consistency builds credibility, and credibility builds loyalty.</span></span><br /><br /><span style="color:rgb(0, 0, 0); font-weight:700">Strategy Turns Marketing into an Investment</span><br /><br /><span><span style="color:rgb(0, 0, 0)">Many small business owners see marketing as an expense because they don&rsquo;t see immediate results. Often, that&rsquo;s not a marketing problem, it&rsquo;s a strategy problem. Throwing money at tactics without a clear plan leads to frustration and wasted resources.<br /></span></span><br /><span><span style="color:rgb(0, 0, 0)">With strategy, marketing becomes intentional. You know your goals, your metrics, and your audience. You&rsquo;re not guessing, you&rsquo;re building. Over time, this approach delivers measurable returns and sustainable growth.</span></span><br /><br /><span style="color:rgb(0, 0, 0); font-weight:700">Strategy Helps You Grow - On Purpose</span><br /><br /><span><span style="color:rgb(0, 0, 0)">Growth without strategy can be just as dangerous as no growth at all. Hiring too quickly, expanding into the wrong markets, or saying yes to every opportunity can stretch a business beyond its capacity. Strategy allows you to grow with intention, aligning expansion with your mission, systems, and resources.</span></span><br /><span><span style="color:rgb(0, 0, 0)">It also gives you a roadmap. When challenges arise, and they always do, you&rsquo;re not reacting emotionally. You&rsquo;re responding strategically.<br /></span></span><br /><font color="#000000"><strong>The Bottom Line</strong></font><br /><br /><span><span style="color:rgb(0, 0, 0)">Small businesses don&rsquo;t fail because owners don&rsquo;t care enough. They fail because they&rsquo;re doing too much without direction. Strategy is not a luxury reserved for big corporations; it&rsquo;s a necessity for small businesses that want to last.<br /></span></span><br /><span><span style="color:rgb(0, 0, 0)">At Chikmedia, we believe strategy is the foundation of everything: branding, communications, crisis management, and growth. When you invest in strategy, you&rsquo;re not slowing down - you&rsquo;re setting yourself up to move forward with confidence, clarity, and purpose.<br />&#8203;</span></span><br /><span><span style="color:rgb(0, 0, 0)">Because hustle may get you started, but strategy is what keeps you standing.</span></span><br /><br /><br /><br /></div>]]></content:encoded></item><item><title><![CDATA[CONFIDENCE TIPS FOR THE NEW YEAR]]></title><link><![CDATA[https://www.chikmedia.us/blog/confidence-tips-for-the-new-year]]></link><comments><![CDATA[https://www.chikmedia.us/blog/confidence-tips-for-the-new-year#comments]]></comments><pubDate>Tue, 06 Jan 2026 16:30:00 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/confidence-tips-for-the-new-year</guid><description><![CDATA[	#element-0aab642e-3c69-4280-87fe-7bb76ca0e95b .waddons-blog-image.hideImage {  display: none;}	function setupElement502796467753042037() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="502796467753042037"><div><style type="text/css">	#element-0aab642e-3c69-4280-87fe-7bb76ca0e95b .waddons-blog-image.hideImage {  display: none;}</style><div id="element-0aab642e-3c69-4280-87fe-7bb76ca0e95b" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/blog-jill_orig.png" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/jill-for-blog-square.jpg?1767629563" alt="Picture" style="width:485;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph"><span><span style="color:rgb(0, 0, 0)"><br />It&rsquo;s no secret, a new year has a way of shining a spotlight on what we want more of and the resolution lists to achieve those things. Today, scrap the resolutions, and let&rsquo;s look at building your confidence with intention and action.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">As emerging leaders, entrepreneurs, business owners, and professionals, confidence is often the difference between staying comfortable and truly growing</span><span style="color:rgb(238, 0, 0)">.&nbsp;</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Confidence is not about being the loudest voice in the room (which may shock some of you since I&rsquo;m known to be loud, LOL) and it&rsquo;s not about having everything figured out. Instead it&rsquo;s about trusting yourself enough to take the next step, even when things feel uncertain.&nbsp;</span></span><br /><br /><span><span style="color:rgb(0, 0, 0); font-weight:700">Three practical ways to strengthen your confidence this year.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0); font-weight:700">1) Start with clarity, not pressure</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Confidence grows when you are clear on where you&rsquo;re going. Pressure grows when you feel like you have to do </span><span style="color:rgb(0, 0, 0)">everything</span><span style="color:rgb(0, 0, 0)"> at once. My suggestion, ask yourself:</span></span><br /><br /><ul><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">What do I want more of this year?</span></span></li><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">What do I want less of?&nbsp;</span></span></li><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">What does success actually look like for ME right now?</span></span></li></ul><br /><span><span style="color:rgb(0, 0, 0)">The formula is simple. Clarity creates focus. Focus builds confidence.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0); font-weight:700">2) Keep promises to yourself</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Are you someone who keeps your word? That&rsquo;s an admirable quality, but often we find that we do what we say we&rsquo;re going to do for OTHERS and forget about ourselves. That&rsquo;s why in 2026, one of the fastest ways to build confidence is to do what you say you are going to do for YOU.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">This may seem scary. There&rsquo;s only so much time to go around. So what happens is we tend to drop our needs to the bottom of the list&hellip; behind the boss, the client, the kids, the spouse, the Amazon driver (okay, maybe kidding on the last one but seriously why do we allow our own needs to be the last priority?) You don&rsquo;t have to prioritize your needs in spite of all the others; you can start small. A few suggestions to do this:</span></span><br /><br /><ul><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">Block time for one priority each week &ndash; </span><span style="color:rgb(0, 0, 0)">literally </span><span style="color:rgb(0, 0, 0)">put this in your calendar.&nbsp;</span></span></li><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">Finish something you&rsquo;ve already started. This could be just the boost you need to keep going.&nbsp;</span></span></li><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">Follow through on one decision you have been putting off.</span></span></li></ul><br /><span><span style="color:rgb(0, 0, 0)">Every time you follow through, you reinforce trust in yourself. Confidence is built through action, not intention alone.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0); font-weight:700">3) Put yourself in rooms that elevate you</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Growth rarely happens by doing the same thing you&rsquo;ve always done. Confidence often shows up when you challenge yourself. I recommend finding places and people who inspire you to be your bold self. This year don&rsquo;t let it happen by chance, be intentional and&hellip; </span></span><br /><br /><br /><ul><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">Attend events where you can learn and connect from those you admire.&nbsp;</span></span></li><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">Seek out conversations with people who challenge your thinking.</span></span></li><li style="color:rgb(0, 0, 0)"><span><span style="color:rgb(0, 0, 0)">Say yes to opportunities that feel slightly uncomfortable.&nbsp;</span></span></li></ul><br /><span><span style="color:rgb(0, 0, 0)">Remember, if you want to level up, you have to be willing to show up.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0); font-weight:700">Don&rsquo;t wait for another calendar flip</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Confidence is </span><span style="color:rgb(0, 0, 0)">not </span><span style="color:rgb(0, 0, 0)">something you either have or do not have. It&rsquo;s something you build, moment by moment, choice by choice. Don&rsquo;t wait any longer, get started building your confidence today! Use this new year to give yourself permission to take up space, to be seen, and to trust that you are capable of more than you realize.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">I often share with my POP!more and Chikmedia clients that confidence fuels possibility. And possibility is where growth begins. Here is to showing up fully this year!!!<br /><br /></span></span><span><span style="color:rgb(0, 0, 0)">- Jill Monson, Founder of <a href="https://popmorenow.com/" target="_blank">POP!more</a> and Associate Director of Marketing at Chikmedia</span></span><br /><span></span></div>]]></content:encoded></item><item><title><![CDATA[A Year of Purpose and Power: Celebrating Chikmedia’s 2025 Wins]]></title><link><![CDATA[https://www.chikmedia.us/blog/a-year-of-purpose-and-power-celebrating-chikmedias-2025-wins]]></link><comments><![CDATA[https://www.chikmedia.us/blog/a-year-of-purpose-and-power-celebrating-chikmedias-2025-wins#comments]]></comments><pubDate>Mon, 15 Dec 2025 18:00:00 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/a-year-of-purpose-and-power-celebrating-chikmedias-2025-wins</guid><description><![CDATA[       	#element-ff9f01b2-464c-4f67-bf73-871b9ef74fe8 .waddons-blog-image.hideImage {  display: none;}	function setupElement646143306619446360() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformEl [...] ]]></description><content:encoded><![CDATA[<div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/julie.jpg?1765231085" alt="Picture" style="width:606;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div id="646143306619446360"><div><style type="text/css">	#element-ff9f01b2-464c-4f67-bf73-871b9ef74fe8 .waddons-blog-image.hideImage {  display: none;}</style><div id="element-ff9f01b2-464c-4f67-bf73-871b9ef74fe8" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/julie.jpg?1765231112" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div class="paragraph"><span><span style="color:rgb(0, 0, 0)">As 2025 comes to a close, I&rsquo;ve been reflecting on a year full of growth, impact, and bold moves, both for me personally and for Chikmedia. It&rsquo;s been a year that has challenged me, inspired me, and reminded me why I love what I do.</span></span></div>  <div>  <!--BLOG_SUMMARY_END--></div>  <div class="paragraph"><br /><span><span style="color:rgb(0, 0, 0)">One of the highlights of the year was speaking at the </span><a href="https://www.widgb.org/"><span style="color:rgb(17, 85, 204)">Women in Development of Greater Boston&rsquo;s</span></a><span style="color:rgb(0, 0, 0)"> Fall Kick-Off Breakfast. My talk, </span><span style="color:rgb(0, 0, 0)">&ldquo;Living Authentically: Finding Your Voice in a Noisy World,&rdquo;</span><span style="color:rgb(0, 0, 0)"> was all about encouraging women to embrace their authenticity and show up unapologetically in both life and leadership. Standing on that stage, looking out at a room full of incredible women, I felt that energy, that connection, in a way I&rsquo;ll never forget. It reminded me why storytelling, honesty, and vulnerability are such powerful tools for leaders.<br /></span></span><br /><span><span style="color:rgb(0, 0, 0)">I also had the opportunity to speak at </span><a href="https://www.massmutualcenter.com/"><span style="color:rgb(17, 85, 204)">MassMutual</span></a><span style="color:rgb(0, 0, 0)"> this year, sharing insights on communications, branding, and leadership presence. These moments allowed me to help others navigate their own professional journeys with clarity, confidence, and a sense of purpose.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Our client work continued to shine, with the management of the 2nd Annual For Fun Sake Pickleball Tournament, hosted by our longtime client </span><a href="https://www.glenmoorbythesea.com/"><span style="color:rgb(17, 85, 204)">Glenmoor by the Sea</span></a><span style="color:rgb(0, 0, 0)">. I personally had a chance to spend about a week up in one of their beautiful cottages with breathtaking views. The Chikmedia team joined here and there and we all had a chance to enjoy the scenic coast of Maine while doing the work we love.&nbsp;</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Our client PR accomplishments were at an all time high, securing dozens of earned media stories every month. We love highlighting the important work of our clients and getting them the attention they deserve!<br />&#8203;&nbsp;</span></span><br /><span><span style="color:rgb(0, 0, 0)">2025 also brought the honor of being the only woman quoted in </span><a href="https://www.masslive.com/westernmass/2025/11/dodge-or-bite-the-bullet-media-pros-share-wisdom-for-your-next-pr-nightmare.html"><span style="color:rgb(17, 85, 204)">MassLive as an expert in crisis communications.</span></a><span style="color:rgb(0, 0, 0)"> Providing guidance on how organizations can respond effectively in high-pressure moments reminded me how critical transparency, preparation, and calm, strategic messaging are, especially when it matters most. It was incredibly rewarding to see my experience recognized in such a public way and to know that my perspective could help organizations think differently about communication during challenging times.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Chikmedia also grew this year with the addition of Julianne Fruscio as our new Content Producer. Julianne brought a decade of experience in brand strategy and storytelling for national brands, and her talent immediately elevated our work. Expanding the team is always exciting, and Julianne&rsquo;s creativity has already strengthened our ability to deliver high-quality, impactful content for our clients.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Community has always been at the heart of what I do, so joining the board of the </span><a href="https://www.dakinhumane.org/"><span style="color:rgb(17, 85, 204)">Dakin Humane Society</span></a><span style="color:rgb(0, 0, 0)"> this year was particularly meaningful. I&rsquo;m thrilled to bring my communications and advocacy experience to support their mission of promoting animal welfare, education, and community care. It&rsquo;s a role that reminds me how important it is to use my skills and platform to make a difference beyond the business world.<br />&#8203;</span></span><br /><span><span style="color:rgb(0, 0, 0)">As a melanoma survivor, advocacy remains deeply personal to me. During Melanoma Awareness Month this year, I shared my story again to raise awareness about prevention and early detection. It&rsquo;s work that I hold close to my heart: knowing that speaking out might inspire someone to take action, or even save a life, makes every effort worthwhile.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">I also spent time sharing marketing and PR insights with the broader Massachusetts business community. Helping business owners build authentic messaging, cultivate trust, and rise above the digital noise has always been a passion of mine, and 2025 gave me countless opportunities to do just that.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">And of course, this year marked </span><span style="color:rgb(0, 0, 0); font-weight:700">13 years of Chikmedia</span><span style="color:rgb(0, 0, 0)">. Looking back on more than a decade of work supporting women-led and small businesses, I feel grateful, proud, and energized. What started as a small, passionate agency has grown into a team of incredible, creative women delivering strategy, storytelling, and bold ideas that make a difference for our clients.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">2025 was a year of growth, leadership, advocacy, public recognition, creative expansion, and authentic storytelling. Looking ahead to 2026, I feel a renewed sense of purpose and excitement for what&rsquo;s next. The momentum we&rsquo;ve built this year is just the beginning, and I can&rsquo;t wait to continue helping businesses and communities thrive in the years ahead.<br />&#8203;</span></span><br /><span><span style="color:rgb(0, 0, 0)">~ Meghan Rothschild, President&nbsp;</span></span></div>]]></content:encoded></item><item><title><![CDATA[Meghan Featured as Voice in Crisis Comm Conversation]]></title><link><![CDATA[https://www.chikmedia.us/blog/meghan-featured-as-voice-in-crisis-comm-conversation]]></link><comments><![CDATA[https://www.chikmedia.us/blog/meghan-featured-as-voice-in-crisis-comm-conversation#comments]]></comments><pubDate>Mon, 01 Dec 2025 01:02:06 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/meghan-featured-as-voice-in-crisis-comm-conversation</guid><description><![CDATA[ 	 		 			 				 					 						  &#8203;When a crisis hits, organizations often scramble to find the right words at the right time. Clear strategy and steady leadership become essential. That is why it was no surprise to see Chikmedia President, Meghan Rothschild, featured as a trusted expert in a recent MassLive story, &ldquo;Dodge &mdash; or bite &mdash; the bullet? Media pros share wisdom for your next PR nightmare,&rdquo; focused on navigating challenging communication moments. The article explo [...] ]]></description><content:encoded><![CDATA[<div><div class="wsite-multicol"><div class="wsite-multicol-table-wrap" style="margin:0 -15px;"> 	<table class="wsite-multicol-table"> 		<tbody class="wsite-multicol-tbody"> 			<tr class="wsite-multicol-tr"> 				<td class="wsite-multicol-col" style="width:63.953488372093%; padding:0 15px;"> 					 						  <div class="paragraph" style="text-align:left;"><font size="1">&#8203;</font><font size="3">When a crisis hits, organizations often scramble to find the right words at the right time. Clear strategy and steady leadership become essential. That is why it was no surprise to see Chikmedia President, Meghan Rothschild, featured as a trusted expert in a <a href="https://www.masslive.com/westernmass/2025/11/dodge-or-bite-the-bullet-media-pros-share-wisdom-for-your-next-pr-nightmare.html" target="_blank" style="">recent MassLive story</a>, <em style="">&ldquo;Dodge &mdash; or bite &mdash; the bullet? Media pros share wisdom for your next PR nightmare,&rdquo;</em> focused on navigating challenging communication moments. The article explored real world public relations lessons and invited seasoned professionals to offer guidance for avoiding the pitfalls that can make a crisis even more damaging.<br />&nbsp;<br />Meghan was asked to contribute her perspective based on her years of experience supporting clients through complex and emotionally charged situations. Her insights centered on the importance of strong preparation, quick but thoughtful action, and the need for leaders to tell the truth even when the truth is uncomfortable. Her guidance underscored a point we emphasize often at Chikmedia. A crisis is not the time to hide. It is the time to communicate with clarity, compassion, and accountability.<br /><br />&#8203;<span style="color: rgb(51, 51, 51);">While the piece included several respected voices, <strong>Meghan stood out as the only woman quoted. </strong>Representation matters, especially in an industry where leadership conversations can still lean heavily toward male perspectives. Her presence in the discussion reflects not only her expertise, but her&nbsp;ongoing commitment to elevating women in media, marketing, and communications. We're proud to see her voice valued in this important dialogue.<br /><br />&#8203;Crisis communication is never simple, but thoughtful strategy can make the difference between escalating a problem and rebuilding trust. Meghan&rsquo;s inclusion in this feature reinforces what we see every day through her leadership at Chikmedia. Smart communication is powerful communication. It requires honesty, confidence, and the ability to guide others through stressful moments with calm professionalism.</span><br /><span style="color: rgb(51, 51, 51);">&nbsp;</span><br /><span style="color: rgb(51, 51, 51);">We are thrilled to celebrate Meghan&rsquo;s contribution to this community conversation and look forward to continuing our work helping organizations communicate with authenticity and purpose, even when the spotlight is intense. After all, that is when the right message matters most.</span></font></div>   					 				</td>				<td class="wsite-multicol-col" style="width:36.046511627907%; padding:0 15px;"> 					 						  <div><div class="wsite-image wsite-image-border-none " style="padding-top:0px;padding-bottom:0px;margin-left:0px;margin-right:0px;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/dt8a6148.jpg?1764553034" alt="Picture" style="width:auto;max-width:100%" /> </a> <div style="display:block;font-size:90%">Thanks to Hillary Lynn Photography for this photo. </div> </div></div>   					 				</td>			</tr> 		</tbody> 	</table> </div></div></div>]]></content:encoded></item><item><title><![CDATA[Finding Freedom...]]></title><link><![CDATA[https://www.chikmedia.us/blog/finding-freedom-in-authenticity]]></link><comments><![CDATA[https://www.chikmedia.us/blog/finding-freedom-in-authenticity#comments]]></comments><pubDate>Tue, 18 Nov 2025 00:21:56 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/finding-freedom-in-authenticity</guid><description><![CDATA[        Finding Freedom in Authenticity:Reflections from My Keynote at Women in Development Greater Boston&#8203;By: Meghan Rothschild&nbsp;On November 7th, I had the honor of serving as the keynote speaker at the Women in Development Greater Boston (WIDGB) Annual Breakfast, an inspiring gathering of brilliant, mission-driven professionals who are shaping the future of philanthropy and nonprofit leadership. Standing in that room, surrounded by so many dedicated women and allies, was both energiz [...] ]]></description><content:encoded><![CDATA[<div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/use-img-8793.jpg?1763426618" alt="Picture" style="width:auto;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <span class='imgPusher' style='float:right;height:70px'></span><span style='display: table;width:auto;position:relative;float:right;max-width:100%;;clear:right;margin-top:20px;*margin-top:40px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/use-img-1666.png?1763427003" style="margin-top: 10px; margin-bottom: 10px; margin-left: 20px; margin-right: 0px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -10px; margin-bottom: 10px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><strong><font size="4"><font color="#bf7a98">Finding Freedom in Authenticity:</font><br />Reflections from My Keynote at Women in Development Greater Boston</font></strong><br /><em>&#8203;By: Meghan Rothschild</em><br />&nbsp;<br />On November 7th, I had the honor of serving as the keynote speaker at the Women in Development Greater Boston (WIDGB) Annual Breakfast, an inspiring gathering of brilliant, mission-driven professionals who are shaping the future of philanthropy and nonprofit leadership. Standing in that room, surrounded by so many dedicated women and allies, was both energizing and deeply humbling.<br />&nbsp;<br />My keynote centered on a theme that has guided both my personal and professional journey: living authentically. It&rsquo;s a phrase we hear often, but in practice, choosing authenticity can be uncomfortable, vulnerable, and even risky. Yet it&rsquo;s also where our leadership becomes the most powerful. I spoke about what it means to bring our full selves into our work, our stories, our values, our identities, our imperfect humanity, and how authenticity strengthens not only our own sense of purpose, but also the relationships we build and the impact we make.<br /><br />&#8203;Throughout my career, I&rsquo;ve learned that authenticity isn&rsquo;t something you &ldquo;arrive at.&rdquo; It&rsquo;s a practice. It&rsquo;s a series of daily choices; choosing honesty over ease, choosing alignment over approval, choosing presence over performance. When we let ourselves be seen, we give others permission to do the same.<br />&nbsp;<br />At the <a href="https://www.widgb.org/">WIDGB</a> breakfast, I invited attendees to think about the moments when they&rsquo;ve dimmed their own light in order to fit in, and what might be possible if they allowed themselves to lead with more truth and less fear.<br />What stood out to me most that morning was the palpable sense of community in the room. Women supporting women. Leaders uplifting leaders. Strangers who instantly felt like collaborators. This is the kind of community where authenticity can thrive; one that celebrates difference, encourages vulnerability, and makes space for growth.<br />&nbsp;<br />I&rsquo;m deeply grateful to WID Greater Boston for inviting me, and to everyone who joined me in exploring the theme of living authentically. My hope is that each person walked away with something, an insight, a reframe, a spark, that will support them in showing up more fully in their own lives and leadership.<br />&nbsp;<br />Authenticity is not about perfection. It&rsquo;s about alignment. It&rsquo;s about the everyday courage to live and lead from who we truly are. And if November 7th taught me anything, it&rsquo;s that we&rsquo;re all walking this journey together.</div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>  <h2 class="wsite-content-title"></h2>  <div class="paragraph"></div>  <div class="paragraph"></div>]]></content:encoded></item><item><title><![CDATA[Meghan shares why...]]></title><link><![CDATA[https://www.chikmedia.us/blog/meghan-shares-why]]></link><comments><![CDATA[https://www.chikmedia.us/blog/meghan-shares-why#comments]]></comments><pubDate>Mon, 03 Nov 2025 23:34:26 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/meghan-shares-why</guid><description><![CDATA[	#element-1632b2f4-1f52-4374-8fd4-6d5a566d6d58 .waddons-blog-image.hideImage {  display: none;}	function setupElement250756349755084039() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="250756349755084039"><div><style type="text/css">	#element-1632b2f4-1f52-4374-8fd4-6d5a566d6d58 .waddons-blog-image.hideImage {  display: none;}</style><div id="element-1632b2f4-1f52-4374-8fd4-6d5a566d6d58" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image "><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/dt8a5906.jpg?1762215428" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <h2 class="wsite-content-title"><strong><font color="#bf7a98" size="5">Chikmedia Closes Every Year for The Holidays</font></strong></h2>  <div class="paragraph">Hi Chik friends,<br />&nbsp;<br />Meghan here (a.k.a. President &amp; Chief Bad Ass of Chikmedia). This may seem like it&rsquo;s coming early but <em>every </em>year I get lots of questions about why we do an annual Holiday Shutdown. Predicting this year will not be different, I thought I&rsquo;d take this early opportunity to share why I have chosen to do this for over the past ten years since beginning Chikmedia.<br />&nbsp;<br /><strong><font color="#ef62a0">Why we pause</font></strong><br />&nbsp;<br />Every year around Christmas we shut down for approximately 10 days (the days between Christmas Eve and New Year&rsquo;s Day). This is our <em>intentional </em>pause. It is a full team unplug, a chance to reset, recharge, and hit the next year ready to rock.<br />&nbsp;<br />Here&rsquo;s the deal: in the always-on, digital world of content, marketing and creative work, it is all too easy to stay plugged in, keeping up with client demands, algorithms, pings, social edits, brand launches and more. Rooted in wellness, our Shutdown is designed to push back against that pace.<br />&nbsp;<br />We want each Chik to spend quality time with friends and family, reflect, unplug, maybe binge-read or hike or cook, and let their minds wander away from the day-to-day hustle. This isn&rsquo;t just vacation, it&rsquo;s strategic. I believe when you give creatives space to breathe they come back more alive, more inspired and more ready to innovate.<br /><br />&#8203;<strong style="color:rgb(51, 51, 51)"><font color="#ef62a0">A real need for rest</font></strong><br /><span style="color:rgb(51, 51, 51)">&nbsp;</span><br /><span style="color:rgb(51, 51, 51)">Creative teams and marketing professionals are under real strain, but don&rsquo;t take my word for it, here&rsquo;s what the data says:</span><ul style="color:rgb(51, 51, 51)"><li>70% of professionals across media, marketing and creative sectors reported experiencing burnout in the past 12 months&nbsp;<a href="https://www.mi-3.com.au/21-08-2024/burnout-hits-70-media-marketing-and-creative-professionals-reveals-2024-mentally-healthy" target="_blank">according to a 2024 study</a>.</li><li>76% of creative leaders say they and their&nbsp;<a href="https://www.superside.com/reports/overcommitted-report" target="_blank">teams felt burned out</a>&nbsp;by workload over the past year.</li></ul> <span style="color:rgb(51, 51, 51)">&nbsp;</span><br /><span style="color:rgb(51, 51, 51)">This info tells us something important: we&rsquo;re in a field driven by ideas, fast-moving platforms, evolving client expectations; and if we don&rsquo;t build in the rest, creativity falters, morale dips and innovation suffers. So our shutdown is preventative. We don&rsquo;t want to wait until someone hits the wall. We&rsquo;d rather skip the crash and revive the engine before we need it.</span><br /><span style="color:rgb(51, 51, 51)">&nbsp;</span><br /><strong style="color:rgb(51, 51, 51)"><font color="#ef62a0">Why clients should care</font></strong><br /><span style="color:rgb(51, 51, 51)">&nbsp;</span><br /><span style="color:rgb(51, 51, 51)">You might ask: &ldquo;Does a shutdown mean our projects stall?&rdquo; Not at all. In fact, it means the opposite. Creating this space allows us to serve you at our best &ndash; not just delivering but over-exceeding. We plan far ahead, schedule accordingly, and let every client know our rhythm. And we come back with sharper vision, deeper clarity and the kind of creativity that only full replenishment allows.</span><br /><span style="color:rgb(51, 51, 51)">&nbsp;</span><br /><span style="color:rgb(51, 51, 51)">We believe creativity thrives when each Chik is properly fueled. So yes, we shut down our offices for a bit. Because in a world that expects continuous output, we choose sustainable excellence instead. Who is ready to join us in giving yourself and your team permission to rest, reflect and return in 206 with intention?</span><br /><span style="color:rgb(51, 51, 51)">&nbsp;</span><br /><span style="color:rgb(51, 51, 51)">Hears to a restful holiday season and a kickass new year!</span><br /><br /><span style="color:rgb(51, 51, 51)">~ Meghan</span><br /><span style="color:rgb(51, 51, 51)">President &amp; Chief Bad Ass</span><br />&#8203;</div>]]></content:encoded></item><item><title><![CDATA[FEATURED CHIK: KRISTIN PERAGINE]]></title><link><![CDATA[https://www.chikmedia.us/blog/featured-chik-kristin-peragine]]></link><comments><![CDATA[https://www.chikmedia.us/blog/featured-chik-kristin-peragine#comments]]></comments><pubDate>Mon, 27 Oct 2025 21:30:00 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/featured-chik-kristin-peragine</guid><description><![CDATA[       Meet Kristin Peragine, Owner of KP Design Co. and upcoming Resin Artist. Kristin shares her story of how she turned her hobby into a small business, selling her art to over 20 shops across the country.&nbsp;      Tell us a bit about your company! What do you do? What is your mission?I&rsquo;m someone who loves gift giving and gets extremely excited to come across a keepsake that is perfect for someone I love. I&rsquo;ve always loved that feeling of coming across something that&rsquo;s jus [...] ]]></description><content:encoded><![CDATA[<div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/screen-shot-2025-10-27-at-8-20-19-pm.png?1761690421" alt="Picture" style="width:auto;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph"><span>Meet Kristin Peragine, Owner of KP Design Co. and upcoming Resin Artist. Kristin shares her story of how she turned her hobby into a small business, selling her art to over 20 shops across the country.&nbsp;</span></div>  <div>  <!--BLOG_SUMMARY_END--></div>  <div class="paragraph"><strong style="color:rgb(51, 51, 51)">Tell us a bit about your company! What do you do? What is your mission?</strong><br /><span><span style="color:rgb(0, 0, 0)">I&rsquo;m someone who loves gift giving and gets extremely excited to come across a keepsake that is perfect for someone I love. I&rsquo;ve always loved that feeling of coming across something that&rsquo;s just </span><span style="color:rgb(0, 0, 0)">perfect</span><span style="color:rgb(0, 0, 0)"> for someone, as if it were made special for them. I wanted to create products that give people that same feeling when they come across my art: the joy of discovering something that instantly feels meaningful to give! So I started my company with a mission to make thoughtful gifting possible for everyone, especially those who don&rsquo;t believe they have the magic &ldquo;touch&rdquo; when it comes to curating a gift. </span></span><br /><br /><strong style="color:rgb(51, 51, 51)">How did you get started with your business?</strong><br /><span><span style="color:rgb(0, 0, 0)">I started experimenting with epoxy resin (the base material in all of my products) in 2023 with the goal of making birthday gifts for two of my best friends from college - they both have December birthdays and one of them was hosting a Christmas party at her new home in Massachusetts. During the summer, I discovered what epoxy resin can really do and I owe that to one of my cousin's childhood friends for introducing me to epoxy resin! My cousin&rsquo;s friend and his girlfriend gifted both my aunt and cousin beautiful epoxy resin charcuterie boards when they were visiting for a BBQ and I fell in love with their masterpieces. I got the idea from them to make an epoxy resin charcuterie board just like theirs for my two friends for their birthdays. After spending hours watching Youtube videos and reading different &ldquo;how-to&rdquo; articles on Google, I couldn&rsquo;t get it to look the same and I couldn&rsquo;t even get the resin to harden - it was a complete fail. Shortly after, I was laid off from my full time job at the time and became determined to master the art medium of epoxy resin. I knew I needed to try and make something different then the original epoxy resin charcuterie boards that I saw at my cousins house, which is when I decided to add the epoxy resin to wooden charcuterie boards and create a totally different product. I practiced nonstop, sometimes even until 1am - I poured epoxy resin day in and day out and eventually mastered the craft. </span></span><br /><br /><strong style="color:rgb(51, 51, 51)">What do you feel is most important for others to know about your business?&nbsp;</strong><br /><span><span style="color:rgb(0, 0, 0)">I want people to know how much dedication has gone into making this business what it is today. I still have a long way to go to build my business bigger, but every step I take is to create gifts that bring happiness to folks' lives. </span></span><br /><br /><strong style="color:rgb(51, 51, 51)">How would you describe your leadership style?&nbsp;</strong><br /><span><span style="color:rgb(0, 0, 0)">I currently am a one-person show and don&rsquo;t have any employees at the moment. My leadership style would be balanced; I would maintain composure and flexibility, but expect quality results without micromanaging.&nbsp;</span></span><br /><span><span style="color:rgb(0, 0, 0)">If I did have a team I would aim towards creating and maintaining a hardworking atmosphere, ensuring each piece is meticulous, while having fun at the same time. Epoxy resin can be incredibly difficult to work with but at the end of the day, each piece I create needs to be as close to perfect as I can get it to be. If I had a team, I would need each of my employees to have this same mindset, but I&rsquo;d encourage talking and laughter throughout the workday. I would want my employees to look forward to coming into a space where they are appreciated and feel important.</span></span><br /><br /><br /><strong style="color:rgb(51, 51, 51)">When you were growing up, what is your ultimate dream job? If it's this, how does it feel to have met your dream?! If it was something different, how did your dream change over time?&nbsp;</strong><br /><span><span style="color:rgb(0, 0, 0)">When I was growing up I didn&rsquo;t quite have a dream job, although, I can say I always wanted to work in an ice cream shop. </span></span><br /><br /><strong style="color:rgb(51, 51, 51)">Every business owner faces challenges. How are you empowered to overcome yours?&nbsp;</strong><br /><span><span style="color:rgb(0, 0, 0)">My business faces many challenges: material issues, customer education, customer dedication, competition, or custom work demands. I am dedicated to continuing to anticipate challenges, while focusing on problem-solving, learning, and more importantly, remaining adaptable.</span></span><br /><br /><strong style="color:rgb(51, 51, 51)">Tell us (in one word) how you would describe your boss-chik business!&nbsp;</strong><br />Evolving!<br /><br /><strong style="color:rgb(51, 51, 51)">Anything else we should know about you, your business, or just a fun fact?!&nbsp;</strong><br /><span><span style="color:rgb(0, 0, 0)">Fun Fact! I started my business using the work bench that was my grandpa's for over 20 years. My grandpa was an inventor; a hardworking, talented, and creative man who has his name on more than two patents. Working on his work bench reminds me where hard work and craftsmanship can lead. </span></span><br /><br /><strong style="color:rgb(51, 51, 51)">Where You Can Find Her:</strong><br /><a href="https://kpdesignco.com/" target="_blank">Website</a><span style="color:rgb(51, 51, 51)">&nbsp;</span><span style="color:rgb(51, 51, 51)">|&nbsp;</span><a href="https://www.instagram.com/kp_designco/?hl=en" target="_blank">Linkedin&nbsp;</a><span style="color:rgb(51, 51, 51)">|&nbsp;</span><a href="mailto:hellokpdesignco@gmail.com">Email</a></div>]]></content:encoded></item><item><title><![CDATA[Something Wicked...]]></title><link><![CDATA[https://www.chikmedia.us/blog/something-wickedly-wonderful]]></link><comments><![CDATA[https://www.chikmedia.us/blog/something-wickedly-wonderful#comments]]></comments><pubDate>Mon, 06 Oct 2025 17:13:19 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/something-wickedly-wonderful</guid><description><![CDATA[ WICKEDLY WONDERFUL THAT IS! Bewitched&nbsp;is coming to the Springfield Museums&#8203;Mark your calendar if you&rsquo;re in the mood for a little magic this month and join us for Bewitched: A Haunting Evening at the Springfield Museums. Meghan Rothschild, Chikmedia President, is partnering with the Museums to help bring this spellbinding celebration to life.&nbsp;DETAILS:Thursday, October 236:00pm &ndash; 8:30pmThe George Walter Vincent Smith Art Museum at the Springfield Museums &nbsp;This isn [...] ]]></description><content:encoded><![CDATA[<span class='imgPusher' style='float:right;height:0px'></span><span style='display: table;width:auto;position:relative;float:right;max-width:100%;;clear:right;margin-top:1px;*margin-top:2px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/editor/meghan-hat-smaller.jpg?1759771689" style="margin-top: 0px; margin-bottom: 10px; margin-left: 20px; margin-right: 5px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -10px; margin-bottom: 10px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><strong><font color="#bf7a98"><font size="5">WICKEDLY WONDERFUL THAT IS!</font> </font></strong><br /><strong><font color="#ef62a0"><em><font size="4">Bewitched</font></em><font size="4">&nbsp;is coming to the Springfield Museums&#8203;</font></font></strong><br /><br />Mark your calendar if you&rsquo;re in the mood for a little magic this month and join us for <em><a href="https://springfieldmuseums.org/bewitched/" target="_blank">Bewitched: A Haunting Evening</a></em> at the Springfield Museums. Meghan Rothschild, Chikmedia President, is partnering with the Museums to help bring this spellbinding celebration to life.<br />&nbsp;<br /><strong>DETAILS:</strong><ul><li>Thursday, October 23</li><li>6:00pm &ndash; 8:30pm</li><li>The George Walter Vincent Smith Art Museum at the Springfield Museums</li></ul> &nbsp;<br />This isn&rsquo;t your average autumn outing. Guests will step into a night filled with mystery, music, and a touch of the supernatural. The evening will feature:<ul><li>Culinary creations by <a href="https://www.facebook.com/p/Al-Dentes-Catering-100069145873737/" target="_blank">Al Dente&rsquo;s Catering</a>,</li><li>Live music that&rsquo;s sure to cast a spell on you, and</li><li>Interactive experiences that are equal parts eerie and elegant.</li></ul> &nbsp;<br /><strong><em>Curious what the future holds?</em></strong> You can find out with tarot card readings from <a href="https://tarotreading.vision/" target="_blank">Mirror Mirror Tarot</a>.<br />&nbsp;<br /><strong><em>Feeling daring?</em> </strong>Be mesmerized by a witchy acrobatic performance from the talented artists at <a href="https://www.showcircusstudio.com/" target="_blank">SHOW Circus Studio of Easthampton</a>.<br />&nbsp;<br />And because every good haunting has a story, the museum&rsquo;s original founders, George Walter Vincent Smith and Belle Townsley Smith, are said to make a few mystical appearances of their own. The setting itself &ndash; a stunning gallery of global art and artifacts &ndash; provides the perfect backdrop for an evening that blends history, creativity, and a bit of Halloween magic.<br />&nbsp;<br />This one-of-a-kind event captures exactly what we love about fall in Western Mass: community, creativity, and a dash of whimsy. Whether you&rsquo;re attending with friends or flying in solo on your broomstick, <em>Bewitched</em> promises a night you won&rsquo;t soon forget.<br />&nbsp;<br /><strong>Tickets are limited, and reservations are required by October 16.</strong> <strong><a href="https://springfieldmuseums.org/bewitched/" target="_blank">Visit the Springfield Museums website</a>&nbsp;</strong>to secure your spot before this enchanting evening disappears into the night.<br />&nbsp;<br />Grab your cauldron (or cocktail glass) and prepare for a hauntingly good time. We&rsquo;ll see you there&hellip; if you dare!<br /><strong><font size="4">&#8203;</font></strong></div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>]]></content:encoded></item><item><title><![CDATA[WELCOME Julianne Fruscio TO THE TEAM!]]></title><link><![CDATA[https://www.chikmedia.us/blog/welcome-a-new-chikjulianne-fruscio]]></link><comments><![CDATA[https://www.chikmedia.us/blog/welcome-a-new-chikjulianne-fruscio#comments]]></comments><pubDate>Sat, 20 Sep 2025 20:36:27 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/welcome-a-new-chikjulianne-fruscio</guid><description><![CDATA[       We are thrilled to announce the addition of Julianne Fruscio to our growing creative team, as a Content Producer. With over a decade of expertise in marketing strategy, social media, and brand development, Julianne brings a proven ability to craft impactful content that drives engagement, strengthens brand presence, and fuels growth.&nbsp;Julianne is a seasoned marketing director, social media influencer, and expert in content creation, with extensive experience developing innovative camp [...] ]]></description><content:encoded><![CDATA[<div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/julianne-fruscio_orig.jpg" alt="Picture" style="width:auto;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph"><font size="3">We are thrilled to announce the addition of Julianne Fruscio to our growing creative team, as a Content Producer. With over a decade of expertise in marketing strategy, social media, and brand development, Julianne brings a proven ability to craft impactful content that drives engagement, strengthens brand presence, and fuels growth.<br />&nbsp;<br />Julianne is a seasoned marketing director, social media influencer, and expert in content creation, with extensive experience developing innovative campaigns for major brands including her work with Amazon and Comfrt. She specializes in brand positioning, storytelling, and creative direction, consistently producing results-driven content that captivates audiences and boosts conversions.<br />&nbsp;<br />In addition to her corporate achievements, Julianne has built a thriving body positivity community, showcasing her talent for fostering authentic engagement and inspiring audiences. Her strengths in trend analysis, content planning, and visual production ensure that the brands she works with achieve consistent growth and lasting impact.<br />&nbsp;<br />"This partnership with Chikmedia is beyond exciting and is such a good fit between two strong women marketing professionals in Western MA,&rdquo; said Julianne. &ldquo;I am in awe of Meghan and the Chikmedia team and what they have accomplished, so it truly is an honor to be part of the team. Creating compelling content and managing social media platforms is one of my passions and I can't wait to bring my creative vision to new and existing clients!"<br />&nbsp;<br />Julianne&rsquo;s appointment underscores Chikmedia&rsquo;s commitment to expanding its creative capabilities and delivering high-quality, compelling content for its clients. As a Content Producer, she will play a key role in content strategy, brand storytelling, and multimedia production.<br />&nbsp;<br />&ldquo;We are so excited to welcome Julianne to the Chikmedia team,&rdquo; said Meghan Rothschild, our President. &ldquo;Her expertise in social media marketing and brand development, combined with her creative vision and passion for storytelling, make her an invaluable addition as we continue to grow and innovate.&rdquo;<br />&nbsp;<br />Julianne holds a Bachelor&rsquo;s Degree in Integrated Marketing Communications from Ithaca College&rsquo;s Roy H. Park School of Communications. Prior to joining Chikmedia, she served as Director of Marketing, Retention, and Field Services at Dominion Dealer Solutions, as well as Business Development and Marketing Specialist at Excelsior Integrated.<br /><br />To contact Julianne you can email her at <a href="mailto:content@chikmedia.us">content@chikmedia.us</a>.</font><br />&nbsp;</div>]]></content:encoded></item><item><title><![CDATA[Massachusetts Business Network: marketing that matters]]></title><link><![CDATA[https://www.chikmedia.us/blog/massachusetts-business-network-marketing-that-matters]]></link><comments><![CDATA[https://www.chikmedia.us/blog/massachusetts-business-network-marketing-that-matters#comments]]></comments><pubDate>Wed, 10 Sep 2025 07:00:00 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/massachusetts-business-network-marketing-that-matters</guid><description><![CDATA[	#element-7226e825-d602-41d5-a6a6-6ba337fbff99 .waddons-blog-image.hideImage {  display: none;}	function setupElement463256018633994621() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="463256018633994621"><div><style type="text/css">	#element-7226e825-d602-41d5-a6a6-6ba337fbff99 .waddons-blog-image.hideImage {  display: none;}</style><div id="element-7226e825-d602-41d5-a6a6-6ba337fbff99" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/mass.jpg?1757703327" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/mass.jpg?1757703313" alt="Picture" style="width:auto;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph">Marketing today isn&rsquo;t just about being seen: it&rsquo;s about being remembered. As the owner of&nbsp;<a href="https://www.chikmedia.us/" target="_blank">Chikmedia</a>, Meghan Rothschild-Shea has&nbsp;spent over a decade helping businesses break through the noise. In a world full of algorithms, ever-changing platforms, and constant content demands, it&rsquo;s easy to lose sight of what actually works. Meghan shares with the Massachusetts Business Network, her expertise on the core marketing best practices she recommends for businesses looking to build real, lasting connections.&nbsp;</div>  <div>  <!--BLOG_SUMMARY_END--></div>  <div style="text-align:center;"><div style="height: 10px; overflow: hidden;"></div> <a class="wsite-button wsite-button-small wsite-button-highlight" href="https://massachusettsbusinessnetwork.com/marketing-that-matters-best-practices-for-building-a-brand-with-impact/" target="_blank"> <span class="wsite-button-inner">READ MORE</span> </a> <div style="height: 10px; overflow: hidden;"></div></div>]]></content:encoded></item><item><title><![CDATA[Featured chik: Jamie Bohlin]]></title><link><![CDATA[https://www.chikmedia.us/blog/featured-chik-jamie-bohlin]]></link><comments><![CDATA[https://www.chikmedia.us/blog/featured-chik-jamie-bohlin#comments]]></comments><pubDate>Fri, 08 Aug 2025 13:38:14 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/featured-chik-jamie-bohlin</guid><description><![CDATA[	#element-b5d73fdd-967c-4256-b5e7-68f223e7dc1b .waddons-blog-image.hideImage {  display: none;}	function setupElement531903853824563300() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="531903853824563300"><div><style type="text/css">	#element-b5d73fdd-967c-4256-b5e7-68f223e7dc1b .waddons-blog-image.hideImage {  display: none;}</style><div id="element-b5d73fdd-967c-4256-b5e7-68f223e7dc1b" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/jamie.png?1754661358" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/jamie.png?1754660476" alt="Picture" style="width:314;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph">&#8203;Meet Jamie Bohlin, the heart and soul behind <a href="http://www.capecodcelebrations.com">Cape Cod Celebrations</a>! As the owner and lead event planner, Jamie brings passion, creativity, and years of experience to every celebration she curates. From intimate beach weddings to large-scale coastal events, her attention to detail and deep love for Cape Cod make each occasion that much more memorable.</div>  <div>  <!--BLOG_SUMMARY_END--></div>  <span class='imgPusher' style='float:left;height:0px'></span><span style='display: table;width:252px;position:relative;float:left;max-width:100%;;clear:left;margin-top:0px;*margin-top:0px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/jamies2.jpg?1754661498" style="margin-top: 5px; margin-bottom: 0px; margin-left: 0px; margin-right: 10px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -0px; margin-bottom: 0px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><strong style="color:rgb(51, 51, 51)"><br />&#8203;Tell us a bit about your company! What do you do? What is your mission?</strong><br />As one of the first wedding planning teams on Cape Cod, Cape Cod Celebrations takes pride in our legacy of excellence, creativity, and collaboration. We plan with heart, show up for our clients, our vendors, and each other and consistently deliver exceptional experiences. Together, we continue to set the standard for what it means to be trusted, thoughtful, and truly amazing in the wedding industry on Cape Cod and beyond.<br /><br /><strong style="color:rgb(51, 51, 51)">How did you get started with your business?</strong><br />I started in the industry back in 2006 when I worked as a catering manager at Chatham Bars Inn, a luxury resort on Cape Cod. I worked there for 2 summers and decided to leave to start my own business. I did have full time and part time jobs while growing the business, but eventually I was able to make it my full time job. My first year I had 4 weddings and now we work around 80 events per year from April-October. My team is made up of 8+ amazing women who have helped me to grow year after year.<br /><br /><strong style="color:rgb(51, 51, 51)">What do you feel is most important for others to know about your business?&nbsp;</strong><br />&#8203;What I love about our team is that every one of our planners has industry experience before joining us. Most have worked specifically on Cape Cod, bringing valuable local knowledge and a sense of legacy to the team. We&rsquo;ve built strong relationships with venues and vendors, and we pride ourselves on those connections and the trust we&rsquo;ve earned.</div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>  <span class='imgPusher' style='float:right;height:0px'></span><span style='display: table;width:289px;position:relative;float:right;max-width:100%;;clear:right;margin-top:0px;*margin-top:0px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/jamie3.png?1754660997" style="margin-top: 5px; margin-bottom: 0px; margin-left: 15px; margin-right: 0px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -0px; margin-bottom: 0px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><strong style="color:rgb(51, 51, 51)">How would you describe your leadership style?&nbsp;</strong><br />I have a very laid-back, trusting leadership style. I&rsquo;ve built a team with deep experience, allowing me to confidently trust each member with their own clients. This gives me the freedom to focus on growing the business and serving my own clients, knowing that every wedding my team manages is handled with the utmost professionalism.<br /><br />We also collaborate seamlessly behind the scenes. Whether someone has a question, needs help finding a vendor, or wants emotional support, we&rsquo;re always there for one another.<br /><br /><strong style="color:rgb(51, 51, 51)">When you were growing up, what is your ultimate dream job? If it's this, how does it feel to have met your dream?! If it was something different, how did your dream change over time?&nbsp;</strong><br />When I was growing up I was definitely obsessed with weddings, but never thought it was my dream job. My mom used to buy me the huge wedding magazines when we were traveling to keep me busy on the plane and I loved all of the dresses and design. I miss those magazines! I did not go to school for event planning, but I was always organized and the one to gather groups together for parties. Now having been in the industry for 20 years and having my business for 18, I do think this was my dream job, but I just didn't know it yet!<br /></div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>  <span class='imgPusher' style='float:left;height:0px'></span><span style='display: table;width:auto;position:relative;float:left;max-width:100%;;clear:left;margin-top:0px;*margin-top:0px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/editor/jamie5.jpg?1754661125" style="margin-top: 5px; margin-bottom: 5px; margin-left: 0px; margin-right: 10px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -5px; margin-bottom: 5px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><strong style="color:rgb(51, 51, 51)">Every business owner faces challenges. How are you empowered to overcome yours?&nbsp;</strong><br /><span style="color:rgb(51, 51, 51)">Every business owner faces challenges, and I approach mine with a mix of preparation, trust in my team, and adaptability. I&rsquo;m empowered to overcome obstacles because I&rsquo;ve built a team I deeply trust. Their expertise allows me to delegate confidently, so even when something unexpected happens, I know we can handle it together.</span><br /><br /><span style="color:rgb(51, 51, 51)">I also stay proactive&mdash;planning ahead, nurturing vendor relationships, and constantly refining our processes so we&rsquo;re ready for anything. And when challenges do arise, I rely on clear communication, flexibility, and a calm, solutions-focused mindset to guide my clients and my team through them. That combination of trust, preparation, and composure is what empowers me most.</span><br /><br />&#8203;<br /><strong style="color:rgb(51, 51, 51)">&#8203;Tell us (in one word) how you would describe your boss-chik business!&nbsp;</strong><br />Amazing<br /><br /><strong style="color:rgb(51, 51, 51)">Anything else we should know about you, your business, or just a fun fact?!&nbsp;</strong><br />&#8203;Fun Fact! We planned Emma MacDonald and Payton Pritchard's wedding last year!<br /><br />I am a Cape Cod native and am so happy to have built a business that allows me to stay here and grow my family here. I love to travel - we go to Europe every year - and I love to row! My husband and I were married on Nantucket (my happy place) 21 years ago and we have a 17 year old boy and 2 cats.<br /><br /><strong style="color:rgb(51, 51, 51)">Where You Can Find Her:</strong><br /><a href="http://www.capecodcelebrations.com" target="_blank">Website</a>&nbsp;| <a href="mailto:jamie@capecodcelebrations.com">Email</a>&nbsp;<a href="https://www.instagram.com/capecodcelebrations/?hl=en" target="_blank"><font color="#2a2a2a">|</font></a>&nbsp;<a href="https://www.instagram.com/capecodcelebrations/?hl=en" target="_blank">Instagram</a><span style="color:rgb(51, 51, 51)">&nbsp;</span></div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>]]></content:encoded></item><item><title><![CDATA[FEATURED CHIK: Jolly PRADHAN]]></title><link><![CDATA[https://www.chikmedia.us/blog/featured-chik-jolly-pradhan]]></link><comments><![CDATA[https://www.chikmedia.us/blog/featured-chik-jolly-pradhan#comments]]></comments><pubDate>Mon, 21 Jul 2025 16:35:09 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/featured-chik-jolly-pradhan</guid><description><![CDATA[	#element-c6d2a5d7-fa2b-46b5-a76b-0dd711709f2c .waddons-blog-image.hideImage {  display: none;}	function setupElement531604028867137214() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="531604028867137214"><div><style type="text/css">	#element-c6d2a5d7-fa2b-46b5-a76b-0dd711709f2c .waddons-blog-image.hideImage {  display: none;}</style><div id="element-c6d2a5d7-fa2b-46b5-a76b-0dd711709f2c" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/editor/main-photo-jolly-v1.jpg?1753121710" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/main-photo-jolly-v1.jpg?1753130784" alt="Picture" style="width:auto;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph">Meet Jolly Pradhan, CEO &amp; Founder of <a href="https://www.endtoendinnovation.co/" target="_blank">End-to-End Innovation Consulting</a>. With a passion for turning bold ideas into practical breakthroughs, Jolly leads with a strategy-first mindset, in helping organizations drive innovation from concept to execution. The mission at End-to-End Innovation is for every solution to bridge creativity with impact,&nbsp;while transforming complex ideas into&nbsp;tangible, market-driven results.<br /><span></span></div>  <div>  <!--BLOG_SUMMARY_END--></div>  <div class="paragraph"><strong style="color:rgb(51, 51, 51)">Tell us a bit about your company! What do you do? What is your mission?</strong><br /><span>I am the Founder &amp; CEO of End-to-End Innovation Consulting, where I help startups and innovative B2B companies transform complex ideas into real, market-ready solutions.</span><br /><br />I began my career as a Systems Engineer and Product Lead at medium and large technology enterprises, developing innovative solutions for new markets from beginning to end. In the B2B world, it&rsquo;s essential to ensure that any technology development addresses an emerging market or unmet customer need. My core focus is systems thinking&mdash;approaching every solution holistically and identifying the key stakeholders who must be aligned throughout development. Technology doesn&rsquo;t operate in isolation; it requires business, marketing, sales, regulation, safety, and more all moving in the same direction.<br /><br />With 15 years of experience, my mission is to work side-by-side with startups and innovative B2B companies to turn bold visions into reality&mdash;as a hands-on partner and a part of their team. I started my company in Nov 2022.<br /><br /><strong style="color:rgb(51, 51, 51)">How did you get started with your business?</strong><br />In 2021, I was really unhappy at my corporate job. I had a good role with high-visibility projects, but there were so many changes&mdash;I had five bosses in one year&mdash;and I was mentally drained.<br />I decided to leave that job and get married. After that, I spent time researching whether I could even become a consultant. I eventually decided it wasn&rsquo;t for me because I had no consulting connections or clients.<br /><br />Fast forward a year&mdash;I had applied to over 60&ndash;70 jobs, made it to the final round at four different companies, but never received an offer. I started to think the problem was me.<br /><br />One random day in the summer, I emailed my professor from MIT, who also runs a side consulting company. He had previously offered me a full-time job, but I wasn&rsquo;t interested. This time, I reached out to see if he had any part-time work&mdash;and he did.<br /><br />After working on that part-time project for 3&ndash;4 months, I thought, &ldquo;Wow, I can actually do this on my own.&rdquo; So once it ended, I started looking for a small project online in the fall of 2022. I came across a platform called Catalant and landed one client. That project grew from two months to eight months, then 1.5 years, and eventually two years. In the meantime, I picked up other small clients through that first one.<br /><br />The rest is history&mdash;and I&rsquo;ve been continuing the business ever since.<br /><br /><strong style="color:rgb(51, 51, 51)">What do you feel is most important for others to know about your business?&nbsp;</strong><br />The most important thing I want people to know about my business is that I&rsquo;m a consultant who truly enjoys working with the team&mdash;not just telling them what to do.<br /><br />My business offers three types of services: project-based, hourly advising, and seminars.<br /><br />Depending on the client&rsquo;s needs, I offer one of these services. One of my key strengths is bringing structure to chaos. When working on new solution development&mdash;especially in new markets or addressing unmet customer needs&mdash;there&rsquo;s a lot of uncertainty: uncertainty in the market, uncertainty around competitors, and often uncertainty about what we&rsquo;re building. The structure I provide helps the team stay on task, moving step-by-step: first focusing on the problem, then the solution, and approaching that solution at a holistic level so it can scale effectively.<br /><br />That said, the structure isn&rsquo;t rigid&mdash;we can still pivot and adapt quickly when needed.<br /><br /><strong style="color:rgb(51, 51, 51)">How would you describe your leadership style?&nbsp;</strong><br />I would describe my leadership style as collaborative, strategic, and clear. I always explain the &ldquo;why.&rdquo; I&rsquo;m a big believer that multiple minds are better than one, so I value input from all stakeholders&mdash;while still driving toward a clear, concise strategy to move forward.<br /><br />My clients has described my leadership experience in their testimonials as: "Her inclusive leadership style encourages everyone to participate and engage." "Creates a respectful and collaborative environment."<br /><br /><strong style="color:rgb(51, 51, 51)">When you were growing up, what is your ultimate dream job? If it's this, how does it feel to have met your dream?! If it was something different, how did your dream change over time?&nbsp;</strong><br />Funny thing about when I was growing up&mdash;I never had a dream destination. I always knew I loved math and art, and my entire college and career journey has been a series of paths that led me to where I am today. Fifteen years ago, if you had told me I&rsquo;d own my own consulting business built around my strengths, I would&rsquo;ve called you crazy.<br /><br />Even choosing my major was a process of trying different fields before landing on Mechanical Engineering. My career began in mechanical design and evolved into systems engineering, where I fell in love with the holistic view&mdash;being a jack-of-all-trades rather than the king of one.<br /><br />So, I can&rsquo;t really answer your question with a specific destination. But I can say this is the most &ldquo;me&rdquo; path I&rsquo;ve taken in my career. I get to focus on what truly matters to me: having control of my time, choosing the projects I want to work on, and simply being happy.<br /><br /><strong style="color:rgb(51, 51, 51)">Every business owner faces challenges. How are you empowered to overcome yours?&nbsp;</strong><br />I&rsquo;d say the way I overcome challenges is simple: know your strengths, know your weaknesses, and hire people who can support you where you need it most.<br /><br />One thing I&rsquo;ve learned in business&mdash;especially since this is all so new to me and there&rsquo;s no clear blueprint&mdash;is that I often have to lean on creativity and surround myself with people I can bounce ideas off of and learn from.<br /><br />For example, in Q1 of this year, I entered the next phase of my company. I was focused on finding new clients, which meant shifting my attention to marketing and sales&mdash;an area that isn&rsquo;t my strength.<br /><br />In the first three months, I experimented with a few things but realized two key issues: I wasn&rsquo;t speaking to the right audience, and my messaging wasn&rsquo;t landing&mdash;or maybe both.<br /><br />So, I started looking for someone who could help with marketing, particularly with messaging and strategy. I eventually found someone who does exactly what I needed. She&rsquo;s helped me grow in an area that was once a weakness&mdash;and that support has made all the difference.<br /><br /><strong style="color:rgb(51, 51, 51)">Tell us (in one word) how you would describe your boss-chik business!&nbsp;</strong><br />Innovative<br /><br /><strong style="color:rgb(51, 51, 51)">Anything else we should know about you, your business, or just a fun fact?!&nbsp;</strong><br />I&rsquo;m a first-generation immigrant from Nepal (though I&rsquo;ve now lived in the U.S. longer than I did in Nepal). Most of my family is here, and we&rsquo;re very close. I come from a big family, so at any given family event, we&rsquo;ll have 30&ndash;40 people&mdash;and I&rsquo;m especially close with my cousins.<br /><br />On my free time, I dance salsa. I have been dancing and performing salsa/ballroom for more than 18 years now.<br /><br /><strong style="color:rgb(51, 51, 51)">Where You Can Find Her:</strong><br /><a href="https://www.endtoendinnovation.co/" target="_blank">Website</a><span style="color:rgb(51, 51, 51)">&nbsp;</span><span style="color:rgb(51, 51, 51)">|&nbsp;</span><a href="https://www.linkedin.com/company/end-to-end-innovation-consulting/" target="_blank">Linkedin&nbsp;</a><span style="color:rgb(51, 51, 51)">|&nbsp;</span><a href="mailto:jpradhan@endtoendinnovation.co">Email</a><br /><br /><br /><br /></div>]]></content:encoded></item><item><title><![CDATA[A COASTAL WORK TRIP TO REMEMBER:BEHIND THE SCENES AT GLENMOOR BY THE SEA]]></title><link><![CDATA[https://www.chikmedia.us/blog/july-18th-2025]]></link><comments><![CDATA[https://www.chikmedia.us/blog/july-18th-2025#comments]]></comments><pubDate>Mon, 07 Jul 2025 07:00:00 GMT</pubDate><category><![CDATA[Uncategorized]]></category><guid isPermaLink="false">https://www.chikmedia.us/blog/july-18th-2025</guid><description><![CDATA[	#element-c79c5d1e-442b-45e6-95ca-66ba4a0743a1 .waddons-blog-image.hideImage {  display: none;}	function setupElement491692108725095332() {	var requireFunc = window.platformElementRequire || window.require;	// Relies on a global require, specific to platform elements	requireFunc([		'w-global',		'underscore',		'jquery',		'backbone',		'util/platform/elements/PlatformElement',		'util/platform/elements/PlatformElementSettings'	], function(		_W,		_,		$,		Backbone,		PlatformElement,		PlatformElementSe [...] ]]></description><content:encoded><![CDATA[<div id="491692108725095332"><div><style type="text/css">	#element-c79c5d1e-442b-45e6-95ca-66ba4a0743a1 .waddons-blog-image.hideImage {  display: none;}</style><div id="element-c79c5d1e-442b-45e6-95ca-66ba4a0743a1" data-platform-element-id="260411112593998040-1.0.0" class="platform-element-contents">	<div class="waddons-blog-image hideImage"><div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/chik5_orig.jpg" alt="Picture" style="width:auto;max-width:100%" /></a><div style="display:block;font-size:90%"></div></div></div></div></div><div style="clear:both;"></div></div></div>  <div><div class="wsite-image wsite-image-border-none " style="padding-top:10px;padding-bottom:10px;margin-left:0;margin-right:0;text-align:center"> <a> <img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/chik5.jpg?1752850493" alt="Picture" style="width:544;max-width:100%" /> </a> <div style="display:block;font-size:90%"></div> </div></div>  <div class="paragraph"><span><span style="color:rgb(0, 0, 0)">Earlier this month, the Chikmedia team hit the road for a four-day work trip to the stunning coast of Maine, and I couldn&rsquo;t wait to share a little behind-the-scenes look at our stay at <a href="https://www.glenmoorbythesea.com/?gad_source=1&amp;gad_campaignid=12506863560&amp;gbraid=0AAAAADiUKunjLPulvbxuHNQfItO4-UQYG&amp;gclid=CjwKCAjw4efDBhATEiwAaDBpbs8K2xjVPWAo-TMZNG78GdWnbDbFUkHtUje8BDtjz2UowEATE0S5OhoCodgQAvD_BwE" target="_blank">Glenmoor by the Sea</a></span><a href="https://www.glenmoorbythesea.com/"><span style="color:rgb(17, 85, 204)">.</span></a></span></div>  <div>  <!--BLOG_SUMMARY_END--></div>  <span class='imgPusher' style='float:left;height:0px'></span><span style='display: table;width:260px;position:relative;float:left;max-width:100%;;clear:left;margin-top:0px;*margin-top:0px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/editor/chik3.jpg?1752850863" style="margin-top: 5px; margin-bottom: 0px; margin-left: 0px; margin-right: 10px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -0px; margin-bottom: 0px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><span><span style="color:rgb(0, 0, 0)">If you&rsquo;re not familiar, Glenmoor by the Sea is a beautiful boutique resort nestled between Camden and Lincolnville, ME; think cozy coastal cottages, sweeping views of Penobscot Bay, and the kind of peaceful atmosphere that instantly slows your heartbeat. But this wasn&rsquo;t just a vacation, it was a content creation trip for one of our favorite clients.</span></span><br /><br /><span><span style="color:rgb(0, 0, 0)">Chikmedia is proud to be Glenmoor&rsquo;s marketing agency, and this trip was all about capturing the heart and soul of the property through photo and video content. From drone footage of the bay at sunrise to lifestyle shots by the pool, we spent four days immersed in storytelling. The goal? To show future guests what makes Glenmoor such a magical, memory-making destination and spoiler alert: it wasn&rsquo;t hard to do.</span></span><br />&#8203;</div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>  <span class='imgPusher' style='float:right;height:0px'></span><span style='display: table;width:257px;position:relative;float:right;max-width:100%;;clear:right;margin-top:0px;*margin-top:0px'><a><img src="https://www.chikmedia.us/uploads/2/2/2/2/22227986/published/chik4.jpg?1752850922" style="margin-top: 0px; margin-bottom: 0px; margin-left: 15px; margin-right: 0px; border-width:1px;padding:3px; max-width:100%" alt="Picture" class="galleryImageBorder wsite-image" /></a><span style="display: table-caption; caption-side: bottom; font-size: 90%; margin-top: -0px; margin-bottom: 0px; text-align: center;" class="wsite-caption"></span></span> <div class="paragraph" style="display:block;"><span style="color:rgb(0, 0, 0)">Our team stayed on-site in one of their waterfront cottages, and in the motel, and made the most of every golden hour. We shot everything from quiet morning coffee moments on the balcony, to impromptu s&rsquo;mores sessions by the fire, to cozy interiors that scream coastal charm.&nbsp;</span><br /><br /><span style="color:rgb(51, 51, 51)"><span style="color:rgb(0, 0, 0)">Of course, being in such a picturesque spot, we carved out a little time to explore the area. Between content shoots, we popped around town for meals and a bit of local flavor at places like&nbsp;<a href="https://www.asterrosemaine.com/" target="_blank">Aster &amp; Rose</a>,&nbsp;<a href="https://www.instagram.com/lucky_bettys/?hl=en" target="_blank">Lucky Betty&rsquo;s</a>&nbsp;and&nbsp;<a href="https://www.instagram.com/paperplanecamden/?hl=en" target="_blank">Paper Plane</a>.&nbsp;<br /><br />This trip was a perfect blend of creativity, collaboration, and connection, not just with each other as a team, but with a place that truly lives up to the Maine magic. It&rsquo;s always rewarding when work doesn&rsquo;t&nbsp;</span><span style="color:rgb(0, 0, 0)">feel</span><span style="color:rgb(0, 0, 0)">&nbsp;like work, and Glenmoor made that easy.<br />&#8203;</span></span><br /><span style="color:rgb(51, 51, 51)"><span style="color:rgb(0, 0, 0)">If you haven&rsquo;t checked out Glenmoor By The Sea yet, keep an eye on their social feeds, we&rsquo;ve got some beautiful new content coming your way. And if you&rsquo;re looking for a peaceful coastal escape with personality and charm, consider this your sign to book the trip.</span></span><br />&#8203;&#8203;</div> <hr style="width:100%;clear:both;visibility:hidden;"></hr>  <div class="paragraph"><strong style="color:rgb(51, 51, 51)">Where You Can Find Glenmoor by the Sea:</strong><br /><a href="https://www.glenmoorbythesea.com/?gad_source=1&amp;gad_campaignid=12506863560&amp;gbraid=0AAAAADiUKunjLPulvbxuHNQfItO4-UQYG&amp;gclid=CjwKCAjw4efDBhATEiwAaDBpbs8K2xjVPWAo-TMZNG78GdWnbDbFUkHtUje8BDtjz2UowEATE0S5OhoCodgQAvD_BwE" target="_blank">Website</a><span style="color:rgb(51, 51, 51)">&nbsp;|&nbsp;</span><a href="https://www.instagram.com/glenmoorbythesea/" target="_blank">Instagram</a><span style="color:rgb(51, 51, 51)">&nbsp;|&nbsp;</span><a href="https://www.facebook.com/glenmoorbythesea/" target="_blank">Facebook</a></div>]]></content:encoded></item></channel></rss>